Why Video Marketing Matters More Than Ever

To say video marketing has come of age in 2020 would be an understatement. Video platforms continue to expand, viewership continues to skyrocket and early 2020 work-from-home mandates have catapulted video conference providers like Zoom into the spotlight. Video marketing – in all forms – is here to stay. For businesses wading into the video marketing waters, the main difference in today’s environment comes down to simple numbers. There are more viewers, more videos and Read more

the spr agency Ranked as a Top 10 Advertising Agency by Ranking Arizona

Scottsdale-based digital marketing firm the spr agency has been ranked as a top advertising agency by Ranking Arizona for 2020. It’s the latest honor for the agency, which consistently ranks as one of Phoenix’s top 25 social media and public relations firms. The agency was also named No. 1 Best Workplace Culture: Advertising/Marketing Agency by Ranking Arizona in 2019 as well as Ranking Arizona’s No. 1 Public Relations Agency in 2017. Christy Stevens, co-founder of Read more

Al Stevens Featured in AZ Business Leaders as Top Five Influential PR Executive in Arizona

Al Stevens, founder of the spr agency, a Scottsdale-based public relations and social media firm, has been featured in the annual issue of AZ Business Leaders as one of the five most influential leaders in public relations. Stevens oversees the day-to-day operations of the agency. He was selected from a pool of more than 5,000 candidates to be profiled in the latest issue. According to the magazine, the issue represents “the most innovative entrepreneurs and Read more

Top 3 Tips for Mastering Google My Business in 2019

Even in a world where Google has become a verb for most people, there are still many business owners who have yet to harness the power of Google My Business (GMB) to help their business reach more potential customers and clients. If you haven’t optimized your GMB page yet, you’re leaving potential customers out in the cold and hurting your own Google search results. How can this be? Google Cares About GMB Google is in Read more

Using Social Media for Your Business? Here’s What You Could Be Doing Wrong

There are plenty of places for business owners to seek out and find tips for the best ways to use social media for your business. This isn’t one of those posts.  Instead, we’re going to remind you of the things we see every day that people unknowingly do wrong. That’s right, this post is about the pitfalls to avoid when promoting your business on social media. Posting Content You Like One of the more common Read more

the spr agency Named No. 1 Workplace Culture for Advertising and Marketing Agencies by Ranking Arizona

the spr agency, an award-winning social media and public relations agency in Scottsdale, has been named No. 1 Best Workplace Culture: Advertising/Marketing Agency in 2019 by Ranking Arizona. The agency was previously named Ranking Arizona’s No. 1 PR Agency for 2017. The digital marketing agency, which celebrated its 10th anniversary in 2018, also ranked in the Top 5 for “Public Relations”, “SEO/Social Media Marketing” and “Advertising Agencies” for all marketing firms in Arizona. “We’re honored Read more

Improve Your Real Estate Marketing with Video

In case you haven’t noticed, video is taking over the social media world. What once was considered a luxury, has now become an essential part of any real estate marketing strategy. Using video for real estate marketing is essential because of the sheer number of people consuming video every day and the proliferation of social media channels that cater to video formats. Your future homebuyers and sellers are watching videos right now. And if you Read more

Our Top 5 Instagram Tips for 2019

Instagram is quickly becoming a go-to platform for businesses across the United States and Scottsdale-based the spr agency, an award-winning social media and public relations agency, has released its top 5 tips for succeeding on the platform in 2019. Be Authentic The rush to capitalize on the popularity of any social media platform may also bring snap decisions on just what a company should post. Many companies chase trends instead of setting them. “While it’s Read more

the spr agency Ranked a Top 25 Social Media Agency by Phoenix Business Journal

the spr agency, a Scottsdale-based public relations and social media agency, has been ranked a Top 25 social media agency by the Phoenix Business Journal. The agency, which celebrated its 10th anniversary in 2018, was also listed as one of Phoenix’s top 15 public relations firms by the Phoenix Business Journal last fall and is listed as one of the top marketing firms in Arizona annually. In 2017, the company was named the No. 1 public Read more